中文
Technical Programmes
[2025] Country Presentation #1
Thailand Paints & Coatings Industry: Review & Outlook

Mr. Sucharit Rungsimuntoran

Committee Advisor to Thai Paint Manufacturers Association (TPMA);

President and CEO of Colossal International Co., Limited

 

 

Date: Tuesday, November 25, 2025 (Day 1 of the Exhibition)
Time: 14:00 – 15:00
Venue: Meeting Room E3-M21 in Shanghai New International Expo Centre (SNIEC)
Language: English (With Chinese Interpretation)
Fee: Free of Charge
Registration: No Registration Required. Arrive at the Meeting Room 15 Minutes Before and Provide your Business Card for Entry

Introduction
The Thai paints and coatings industry is shaped by developments across multiple sectors of the economy, including Construction, Automotive, Manufacturing and Exports. This presentation will provide a comprehensive review and outlook, highlighting both macroeconomic drivers and sector-specific trends. In particular, it will focus on the following points:

  • Economic Contexts & Industry Drivers;
  • Market Outlooks for Various Sectors;
  • Opportunities & Challenges;
  • Contributions across Coating Applications.

We begin with “Economic Contexts”, e.g. GDP growth, infrastructure expansion and industrial policies, where we will look at how these factors influence coatings demands.

Then comes “Sectoral Dynamics”, where we will examine the transition of automotive industry to electric vehicles, and its impact on OEM and refinish coatings.

Next, we will look at decorative and architectural paints supported by urbanisation, green housings and renovations; Can coatings under pressure from global supply chains and sustainability requirements;

Also general industrial and powder coatings, where reshoring and appliance manufacturing are boosting demands. Wood coatings, marine, heavy duty and flooring segments will also be discussed in relation to ASEAN supply chains, export markets and large-scale infrastructure projects such as the Land Bridge and High-Speed Rail.

Finally, we will explore the opportunities and challenges faced by the industry, alongside analysis of each coating application's contribution to total production, offering a clear picture of market structure and growth potential.

All exhibitors and visitors, who are interested to explore the ASEAN market, are welcomed to attend.

Speaker's Introduction
Committee Advisor to Thai Paint Manufacturers Association (TPMA); President and CEO of Colossal International Co., Limited

Mr. Sucharit Rungsimuntoran is the President and CEO of Colossal International Co., Limited and a Committee Advisor to the Thai Paint Manufacturers Association (TPMA). With nearly 5 decades of experience in the chemical industry, Sucharit began his career in 1976 at Hoechst Thailand and later held senior roles at Metro Trading and Getz Corporation before co-founding Colossal in 1991.

Under his leadership, Colossal has grown from a 5-person trading firm with sales of THB240 million in its 1st year to now an organization of over 220 employees, projected to achieve THB3,600 million turnover in 2025. Today, Colossal represents world-renowned chemical manufacturers and serves industries including coatings, plastics, rubber, food, pharmaceuticals and cosmetics, with strong technical and laboratory support guided by the motto “Infinite Service”.

The Colossal Team has received numerous supplier awards and remain a strong supporter of TPMA and Thailand's paints and coatings industry.

  • Hong Kong
    SINOSTAR-ITE INTERNATIONAL LIMITED /
    CHINACOAT EXHIBITION LIMITED
    2101-2, 21/F., Jubilee Centre, 42-46 Gloucester Road, Wanchai, Hong Kong
    Tel: (852) 2865 0062
     
     
  • Shanghai
    NEW EXPOSTAR (SZ) CO., LIMITED - Shanghai Branch
    Room 1708, 17/F., Eton Place, 69 Dongfang Road, Pudong New Area, Shanghai 200120,
    P. R. China
    Tel: (86 21) 5877 7680/1/2/3
  • Shenzhen
    NEW EXPOSTAR (SZ) CO., LIMITED
    Unit C, 42/F., Block A, World Finance Centre
    4003 Shennan Dong Road, Shenzhen, Guangdong 518001, P.R. China
    Tel: (86 755) 6138 8100